What is GTM Engineer Starter?

A starter kit for go-to-market engineering with Claude Code or Codex: find out why your best customers bought, turn that into rules, and score a prospect list against those rules with evidence you can show.

Prospects are scored by evidence packet: one packet per prospect, judged by Jev, which the README calls a calibrated model that answers with probabilities. Rows the model is unsure about go to a human review queue.

Who is the method from?

It is the free, open-source version of the method Jordan Crawford teaches at Blueprint (blueprintgtm.com), per the README. The repo ships six skills, a project template and one fictional worked example.

Do I need API keys to try it?

The worked example runs end to end with no API keys, per the README. Scoring real lists with Jev would require Jev access, though the digest excerpt does not show the setup steps for that.

What does a scored list look like?

Each prospect gets an evidence packet that Jev judges, and unsure rows are sent to a human review queue instead of being guessed; the README frames this as scoring with evidence you can show.

What is the ICP rules step?

You write your ideal customer profile as inclusions and exclusions, each traced back to a real account, after labeling which customers stayed, left, or brought in at least 10 times the median customer's revenue.

Who maintains the starter and how big is it?

GitHub user SantaJordan publishes the MIT-licensed repository; the digest shows 11 stars, 4 forks, creation 2026-10-08 and a push on 2026-10-13. The excerpt does not list pricing beyond it being free.

Jev directory

CommunityJev Agents & MCP

GTM Engineer Starter

A starter kit that packages Jordan Crawford's go-to-market engineering method as Claude Code and Codex skills: build account dossiers, label won, lost and 10X customers, write ICP rules and score prospect lists with Jev-judged evidence.

See highlights Open github.com

Stars: 11
Language: Python
License: MIT
Reading time: 2 min
Published by: Community
Author: SantaJordan
Last verified: Oct 2026

santajordan/gtm-engineer-starter

User repository on GitHub

View on GitHub

Start here: Jordan Crawford's GTM engineering method as Claude Code / Codex skills — foundation wiki, account dossiers, won/lost/10X, evidence packets scored with Jev.

Forks: 4
Last pushed: Updated Oct 2026

Repo stats from the GitHub API, cached Oct 2026.

Tagscommunity github skills go-to-market python

Works forJev for Scoring Jev for Classification Jev for Document processing

Used inJev for Sales & Marketing

Languages: Python
Capabilities: Open source

Highlights

Six skills, a project template and one fictional worked example that runs end to end with no API keys.
Build account dossiers joining CRM, calls and billing into one timeline per account, each fact sourced.
Label Won / Lost / 10X to find what was true before customers bought.
Score a prospect list with evidence: one evidence packet per prospect, judged by Jev.
Unsure rows go to a human review queue instead of being guessed; START-HERE.md is the method in order.

Watch out

README and GitHub metadata reviewed 2026-10-17. The excerpt truncates mid-sentence in item 4, so the remaining skills, install steps and any accuracy or conversion claims are not evidenced; it is the free open-source version of the Blueprint-taught method.

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